Tidalwave appoints head of consulting division

by Daniel Farey-Jones, Brand Republic 19-Oct-06, 07:00

LONDON - Tidalwave, the specialist technology agency, has recruited former HP director Peter Urey to head its consulting division.

The agency has expanded its traditional business by adding channel marketing, digital and consulting capability in the last year.

Urey was at HP for 13 years and was a director of the imaging and printing division. He left to start up his own consultancy called Fearless, working for clients including Epson.

Paul Cash, managing director of Tidalwave, said: "Peter has an enormous passion for technology and the energy, intellect and experience to help senior technology marketers with their biggest challenges."

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