Mobile on the move

Marketing Direct 30-Sep-00

At least 50 per cent of marketing departments are expected to communicate with customers via new mobile technology by the end of the year. The figure should rise to 60 per cent by the end of 2001, according to a study by Computer Sciences Corporation.

At least 50 per cent of marketing departments are expected to communicate with customers via new mobile technology by the end of the year. The figure should rise to 60 per cent by the end of 2001, according to a study by Computer Sciences Corporation.





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