LOVEFiLM and Monkey team up for campaign
LONDON - LOVEFiLM, the online DVD rental service and movie download company, has teamed up with Monkey, the online men's magazine, in a marketing campaign.
The deal was brokered by the partnership marketing agency, Cocktail Marketing and will see Monkey Magazine giving away one of six DVDs to their readers from LOVEFiLM.
The films on offer are Scarface, Layer Cake, Long Good Friday and the Godfather trilogy. Monkey Magazine is promoting the free gift through a DPS in the magazine with streaming video of each of the free DVDs.
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Monkey Magazine is the UK's first weekly digital men's magazine and is published by Dennis Publishing.
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