Marketer named CEO of Coors Brewers

by Staff, Marketing 09-Oct-07, 16:00

LONDON - Mark Hunter has been named CEO of Coors Brewers, the UK brewing business of Molson Coors Brewing Company. He replaces Peter Swinburn who has been appointed as the chief executive of the Coors Brewing Company, Molson Coors' US business.

Hunter joined Bass Brewers in 1989 and in 1997 rose to marketing director responsible for the Bass Brewers brand portfolio. His role expanded to include responsibility for export markets and business unit strategy when Bass Brewers was acquired by the Coors Brewing Company in 2002.

In May 2005 Hunter transferred to Molson in Canada post the Molson/Coors merger where he has responsibility for all sales and marketing activities across Canada as chief commercial officer.

Molson Coors Brewing Company CEO Leo Kiely said "Mark has extensive knowledge and insight on the UK market. His keen sense of how to market brands in different cultures and his strategic thinking ability will be key to our Europe and Asia business."