Media: Eos hands global job to MediaCom

Marketing 10-Oct-07

Eos Airlines has appointed MediaCom to handle its global media planning and buying business.

The media agency, which won the account without a pitch, has been tasked
with expanding the airline's 'Uncrowded, uncompromising' marketing
campaign.

The account was previously held by Interpublic's US agency, Mullen.

It is understood that the premium airline group is also looking to

expand its creative agency roster.

Eos flies the only 757 aircraft configured with 48 'suites', each of
which features a horizontal flat-bed.

The airline, which operates 44 flights a week between JFK airport in New
York and Stansted, faces competition from start-up carriers such as Zoom
and Maxjet Airways.

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