Search is on for UK Playboy PRO

PR Week UK 10-Oct-07, 18:29

The Playboy brand is looking for a UK-based PR chief as the incumbent heads back to the US.

Playboy Global Licensing director of PR Lisa Hagendorf is moving back to the US as her two-year UK Visa comes to an end.

Playboy last month op­ened a 4,000 square-foot flagship store in London’s Oxford Street, its first freestanding retail location in Europe.

The company wants to continue to build its UK presence and expand coverage of its fashion, fitness and evening wear store offerings.

Hagendorf will return to perform a similar role in the US. Previously she worked as PR manager for watchmaker Frank Muller and as senior account executive at Edelman’s San Francisco office.

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