CondeNet in Euro promo for Philips

by Media Week, Media Week 06-Nov-07

CondeNet, the interactive arm of publisher Conde Nast, has followed up a £1m ad deal for consumer electronics giant LG with a pan-European promotion for Philips.

A campaign site promoting Philips' Aurea flat-screen TV set will go live
this week across Europe, titled "Seduced by Fashion".

The promotion will be hosted on the various international versions of

Vogue.com and will feature information on fashionable cities, plus

information on high-profile designers from major cities across
Europe.

The deal follows a range of Philips Aurea ads that appeared in the print
editions of Vogue in September.

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