AOL online chief leaves for digital start-up

by Hayley Pinkerfield, Revolution UK 20-Nov-07, 10:50

LONDON - AOL's head of online, Bede Feltham, has left the internet company after 18 months to set up a new digital marketing practice.

Feltham is today joining Nucleus, where he will spearhead a new digital practice spanning all core digital disciplines.

Feltham set up AOL's online team and steered it through a time of considerable change since Charles Dunstone, of Carphone Warehouse, bought the ISP arm of the business earlier this year.

As well as working with Nucleus MD, Peter Matthews, to build a digital marketing practice within the brand, Feltham will also lead the marketing launch of Nucleus' eMoney subsidiary, sQuidcard, early next year.

sQuidcard will be the first non-bank contactless cash replacement card to launch in the UK, £10 transactions under £10.