Careers: Just the job - Senior brand manager, Goodfella's, Northern Foods

Marketing 21-Nov-07

For David Wilson, nothing beats a day in Tuscany, tasting the local food for inspiration.

It's just one of the perks of his job at pizza brand Goodfella's.

Wilson has a varied role; one day he might be on location in Italy, the
next working with a food stylist to make sure the pizza on the packaging

looks delicious, or visiting a farmers' market or local deli in search

of ideas. He has also been responsible for extending the brand into the
chilled pizza category, with the launch of Signatore.

Later this month he will be in South America for an advertising shoot,
then back in the UK to oversee the final of Goodfella's' national
pizza-making competition.

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