Agencies and Suppliers Survey 2007: Specialisms can often be the right course
Clients taking part in our survey also rated their experience of working with suppliers. Here we break down the results into seven specialist fields and three criteria of service: return on investment, working with other agencies and data collection.
SEARCH ENGINE MARKETING
Return on investment Works well with Data collection
other agencies
1= Harvest Digital 9 1= Harvest Digital 9 1= Harvest Digital 9
ADVERTISEMENT
1= Netrank 9 1= Netrank 9 1= Webliquid 9
3= Webliquid 9 1= Webliquid 9 3 Latitude White 8.5
DATA SUPPLIER
Return on Investment Works well with Data collection
1 Experian 9 1 Experian 9 1 Experian 9.5
EMAIL SUPPLIER
Return on Investment Works well with Data collection
other agencies
1 E3 10 1 E3 10 1 E3 10
2 Webliquid 9.25 2 Webliquid 9.25 2 Redeye 9.33
3 Redeye 8.67 3 TMN 9 3 Webliquid 9
USABILITY SUPPLIER
Return on Investment Works well with Data collection
other agencies
1 Foolproof 10 1 Foolproof 10 1 Foolproof 9.5
2 Amberlight 9 2 Amberlight 9 2 Amberlight 8.5
3 Summit Media 8.5 3 Summit Media 8.5 3 Summit Media 8
WEB HOSTING SUPPLIER
Return on investment Works well with Data collection
other agencies
1 Reading Room 9.5 1 Reading Room 8 1 Reading Room 9
2 Rackspace 7.6 2 Rackspace 9 2 1&1 7
3 Fasthost 6 3 Rackspace 6.75
AFFILIATE SUPPLIER
Return on investment Works well with Data collection
other agencies
1 Affiliate Window 8.5 1 Affiliate Window 8.5 1 Affiliate Window 8
2 Buy.at 8.4 2 Buy.at 8.2 2 Buy.at 7.4
3 OMG 7.6 3 Afilinet 7.5 3 Trade Doubler 7.25
WEB ANALYTICS
Return on investment Works well with Data collection
other agencies
1 Google 8.8 1 Nedstat 7 1 Visual Sciences 9.5
2 Visual Sciences 8.5 2= Omniture 6.5 2 Google 7.83
3 Omniture 7.25 2= Hitbox 6.5 3 Omniture 7.5
3= Webliquid 9 1= Webliquid 9 3 Latitude White 8.5
DATA SUPPLIER
Return on Investment Works well with Data collection
1 Experian 9 1 Experian 9 1 Experian 9.5
EMAIL SUPPLIER
Return on Investment Works well with Data collection
other agencies
1 E3 10 1 E3 10 1 E3 10
2 Webliquid 9.25 2 Webliquid 9.25 2 Redeye 9.33
3 Redeye 8.67 3 TMN 9 3 Webliquid 9
USABILITY SUPPLIER
Return on Investment Works well with Data collection
other agencies
1 Foolproof 10 1 Foolproof 10 1 Foolproof 9.5
2 Amberlight 9 2 Amberlight 9 2 Amberlight 8.5
3 Summit Media 8.5 3 Summit Media 8.5 3 Summit Media 8
WEB HOSTING SUPPLIER
Return on investment Works well with Data collection
other agencies
1 Reading Room 9.5 1 Reading Room 8 1 Reading Room 9
2 Rackspace 7.6 2 Rackspace 9 2 1&1 7
3 Fasthost 6 3 Rackspace 6.75
AFFILIATE SUPPLIER
Return on investment Works well with Data collection
other agencies
1 Affiliate Window 8.5 1 Affiliate Window 8.5 1 Affiliate Window 8
2 Buy.at 8.4 2 Buy.at 8.2 2 Buy.at 7.4
3 OMG 7.6 3 Afilinet 7.5 3 Trade Doubler 7.25
WEB ANALYTICS
Return on investment Works well with Data collection
other agencies
1 Google 8.8 1 Nedstat 7 1 Visual Sciences 9.5
2 Visual Sciences 8.5 2= Omniture 6.5 2 Google 7.83
3 Omniture 7.25 2= Hitbox 6.5 3 Omniture 7.5
WIN AN IPOD
Respondents were entered into a draw to win one of five iPods provided
by Weboptimiser, the specialist search agency with clients including
Marks & Spencer, Trailfinders, Sky News, Hitachi and NCP.
Jobs
- Broadcast Account Director
- Account Director
- Senior Subscriptions Executive
- £25000-£30000
- Marketing Careers - Eastern Europe
- Competitive Package
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