Hachette gives Herman digital sales role

by Fiona Ramsay, Media Week 25-Jan-08, 14:15

LONDON - Hachette Filipacchi UK has appointed Rick Herman as its head of digital sales.

Herman joins Hachette Filipacchi UK from his position as sales director of New York-based internet publishing company www.parenting.com.

He will have responsibility for online advertisement sales across the company's entire magazine portfolio, ELLE, Red, Psychologies, Sugar, ELLE Decoration, Real Homes, Inside Soap and All About Soap.

Herman will report directly to Tony Long, director of sales, and will take up his new role on 4 February.

Long said: "He will play a key role in building our online business and the delivery of integrated brand solutions across the portfolio."