Microsoft's Yahoo pursuit a mistake, claims AOL's Falco
by Andrew McCormick Media Week 28-Feb-08, 12:50
LONDON - AOL chief executive Randy Falco has labelled Microsoft's potential takeover of internet rival Yahoo a mistake.
Speaking at the US Interactive Advertising Bureau's annual meeting, Falco claimed AOL could benefit from the fallout of a potential Microsoft and Yahoo deal, as its two biggest rivals turn...
To access this article and take part in all of the content and community features
of Brand Republic and its associated sites, you will need to register via the link below.
Join Brand Republic for Free
Existing Magazine Subscribers
If you've given us an email address and password in the past, it will work here.
Just log in using the box to the left for instant access to Brand Republic and the websites for Campaign, Marketing, Marketing Direct, Media Week, Promotions & Incentives and Revolution.
Register Free Now!
Brand Republic wants you! Sign up for free today and get:
- Full access to every article
- Exchange ideas with your peers
- Watch the latest breaking adverts online
- Full access to all of our magazine sites
Jobs
- Market Insight Manager
- £35-£38k + benefits
- Sponsorship Account Director
- c. £40,000 + benefits
- Account Manager
- £25k - £30k
- Assistant Category Manager
- c £28,000 + excellent benefits
