Thresher Group appoints marketing chief
LONDON - Drinks retailer Thresher Group has hired Vibha Hardaker as group marketing director.
Hardaker joins from AS Watson, where she was head of brand and in-store communications across the Superdrug and Savers businesses.
She will work across Thresher Group's Threshers, Wine Rack and The Local brands, reporting directly to trading director Lloyd Stephens.
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The retailer is planning to give each brand a fresh 'look and feel', with revamped store layouts and product signposting intended to appeal to new and existing customers.
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