Grey Group's new website - your verdict

by Noel Bussey, Campaign 14-Apr-08, 08:40

LONDON - Grey Group has launched a new website, and its chairman and chief executive, Jim Heekin, is so proud of it that he sent the press release from his own e-mail.

He claims that the site will convey the transformation of the "new Grey" and present the "total communication offering it has forged", all driven by its new "global strategic platform, brand acceleration".

You can find it on www.grey.com.

Go and have a look, then come back here and tell us what you think.

Comments

Jeremy Lee - 14/04/2008

It's amazing

Nuts n Seeds - 14/04/2008

Technically OK, but stylewise, very uninspiring. Aliens? Unoriginal and a lazy attempt to endear. Does the basics OK, but not the best advertisement for Grey's capabilities.

Scott Jones - 14/04/2008

Personally I think it's 1st Class. Loads very quickly (lots of agencies Flash sites are way too slow in my opinion). Job well done I'd say.

Catalina Stanciu - 14/04/2008

it's nicer than the older version..but not "amazing"

A D Crosthwaite - 14/04/2008

"sent the press release from his own email" AMAZING!!

Glenn O'Brien - 14/04/2008

Yawn.... a big agency with dated ideas and poor execution...now there is a surprise!

B Agotcha - 14/04/2008

It would be good to know from your story who designed it?? It looks flashy and attractive which is a plus but it's not intuiative to navigate which is an all important. The floating balls are disorientating - almost a dizzying effect. There appear to be no blogs or social networking aspects to the site. Just a load of corporate videos showing cheesy interviews 5/10

B Agotcha - 14/04/2008

And WTF are those wierd little men all about? As the website appears to have little input from employees apart from scripted corporate videos, it's highly appropriate the cartoon characters have no mouths to talk with.