JWT produces Shell poster campaign
JWT has produced a new poster campaign for Shell's Rimula lubricant range.
The campaign will run in almost 40 countries until the end of 2008, in print, press, outdoor and radio.
Shell claims the product, aimed at heavy-duty vehicles, adapts itself to extremes of weather.
Shell claims the product, aimed at heavy-duty vehicles, adapts itself to extremes of weather.
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The print and press work was shot by acclaimed photographer Christopher Griffith.
Shell...new JWT campaign
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Comments
Julian Esposito - 16/04/2008
Thats great, shame I dont own a Monster Truck nor a Mountain mover. Might make my Polo work on cold mornings though....??
Gellan Watt - 16/04/2008
What a name.