Orbital legend provides music for DDB Golf VW ad
Orbital founder Paul Hartnoll has created the soundtrack for the latest Volkswagen Golf ad by DDB.
ADVERTISEMENT
The music was created from sounds experienced during driving the car, including the car door shutting and a man playing guitar outside.
The ad was directed by Scott Lyon, the creator of videos for artists including Mark Ronson and The Zutons.
VW UK communications manager Morna Steel said: "It is all the little things in the car that work so well and when experienced on a daily basis it is these things that add up to make a long and rewarding ownership experience."
The 40 second TV spot will be on air for eight weeks from 11 April, and show in independent cinemas from 5 May.
Does the ad work? Leave your comments below:
VW ad...Orbital's Paul Hartnoll created music for DDB spot
Tags
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London


Comments
andrew Durkan - 16/04/2008
Not so much a legend as a bloke from a band.
James Hidden - 17/04/2008
Better than the Sacla ad in a similar vein...but that´s not saying much...