Ogilvy Advertising hires creative pair

Campaign 09-May-08

Ogilvy Advertising has hired Serge Pennings and Steve Clarke to work as a senior creative team.

The pair have worked together since 1996 when they joined TBWA. Both
work across copywriting and art direction.

In 1998, they crossed over to JWT and won awards for their work for Nik
Naks, Smirnoff and Sudafed. While at JWT, the pair also worked on

campaigns for Nestle, Persil, J&B, Jaguar and Vodafone.

Since 2006, Pennings and Clarke have been freelance, and have spent time
at Rainey Kelly Campbell Roalfe/Y&R, Krow, DDB and Lowe.

At DDB, the pair won gold at the 2007 Campaign Poster Awards for their
Financial Times "carrot and stick" work, which also appeared in that
year's D&AD book.

In January, they joined Ogilvy Advertising on a freelance basis, to work
on brands including Ford, Pilsner Urquell and Comfort.

Will Awdry, the Ogilvy Advertising creative partner, said: "Not only are
Steve and Serge highly accomplished, they're also extraordinarily
energetic, hurling themselves at brief after brief with engaging
enthusiasm."

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