Best signed up as Kangaroo ad chief

by Media Week, Media Week 03-Jun-08

Project Kangaroo, the video-on-demand joint-venture being developed by BBC Worldwide, ITV and Channel 4, has hired a consultant to head up its ad sales.

Daniel Best has joined Vodco, the holding company set up by the partners
to launch Kangaroo, on a consultancy basis to initiate commercial
discussions for the VoD platform.

Best was formerly commercial director of sales in Europe for Double

Fusion, the in-game advertising consultancy, and has also been online

commercial manager at The Independent.

A BBC Worldwide spokesman said further appointments would be made after
Ashley Highfield takes up his role as chief executive on 1 July. It is
thought that Best is looking at how the model for display and
sponsorship ad sales for the site would fit with each individual
partner's activities.

Comments

Have your say

Only registered users may comment. Log in now or register for a free account.

* This information is required.

*
*

Forgotten password?

 

Jobs

New Business Executive
£26000 - £29000
Head of Creative Services
£40,000 to £45,000
Head of Marketing & External Communications
£48,451 - £61,704 inc LW
Account Manager
£25,000 to £35,000 basic
Find over 3000 jobs

Directory