Trio of hires completes Isobar senior team

by Ann-Marie Corvin, Media Week 11-Jul-08, 15:30

LONDON - Aegis-owned digital network Isobar has completed the expansion of senior talent in its organisation by making a trio of senior hires to its international client services team.

Ian James joins from Bacardi Global Brands to become vice- president of client services, while Fiona Lloyd is promoted from Carat Global Management to the role of vice president of programme management.

In addition, former director of digital at Aegis-owned ACT Europe, Samuel Tait, becomes new business director.

Following the appointment of Niku Banaie, vice-president of strategy and innovation earlier this month, a story originally broken by Media Week, and Jamie Edwards, vice-president of client services, the hires complete the Isobar leadership.

The full-service digital operation has strengthened its senior management team to "more aggressively drive digital marketing into international clients", according to David Pullan (pictured), president, Isobar global client management.

The team, based in London, the US, France, Germany and Hong Kong, has more than doubled its headcount in the last four months.

Pullan said: "Our international team is now world-class, matching our network agencies."