Procter & Gamble appoints Marc Pritchard global marketing officer

by Staff, Marketing 16-Jul-08, 09:45

CINCINNATI - Marc Pritchard, P&G's president of global strategy, will replace James Stengel as global marketing officer from 1 August.

Stengel is retiring after seven years as the FMCG company's chief marketer. During that time he has helped change the way in which P&G markets its brands by challenging traditional marketing models and setting new marketing standards.

Pritchard has worked closely with Stengel for the past two years.

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