Zed hires Radulovic as affiliates director

by Tristan O'Carroll, Media Week 12-Aug-08, 14:30

LONDON - Zed Media has appointed Vesna Radulovic to the role of affiliates director, responsible for providing strategic direction on affiliate campaigns for Capital One, Zurich and Qantas as well as Zed's wider client portfolio.

Most recently, Radulovic was head of affiliate operations at Vizeum, working across client sectors including finance, utilities and telecommunications. She will report to board director, Nick Burcher.

Radulovic said: "It is great to join an agency with such a strong focus on integrated media. This was one of the major attractions of coming to Zed.

"I'm looking forward to continuing to develop Zed's affiliate expertise and playing an integral part within the team."

Since starting out in digital advertising, Radulovic has worked across all digital channels, including trafficking, planning and buying, paid search and affiliate marketing.