Ford Ka to feature in new Bond film

by Alex Brownsell, Marketing 15-Aug-08, 15:00

LONDON - The latest version of Ford's Ka model will make an appearance in the new James Bond move, 'Quantum of Solace'.

A metallic gold version of the car will be driven by the latest Bond girl, Olga Kurylenko in the latest Bond which hits UK cinemas on 31 October.

Ford of Europe has worked with the James Bond film franchise before, with the Mondeo model being driven by Daniel Craig in the 2006 blockbuster, ‘Casino Royale'.

The new Ka will be formally launched later in the year, 12 years after the model was first unveiled.

Seperately, Ford will be rolling out a marketing campaign to promote the release of the new Fiesta in October.

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