The Week: Media reviews - Arena scoops Bourne brief

Campaign 22-Aug-08

Bourne Leisure has consolidated its £2 million press buying account into Arena BLM, which has handled strategy and planning for the travel company since 2004.

The business includes Haven Holidays, Caravan Sales and Warner Leisure
Hotels, but does not include the Butlins brand, which is currently
reviewing its £4 million online display and press buying account.

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