Newsquest launches online financial services channel

by Dan Leahul, Brand Republic 06-Nov-08, 15:30

LONDON - Financial services comparison site BeatThatQuote.com has won a contract to provide its tools to Newsquest Media Group's network of local newspaper websites.

Newsquest's 132 local newspaper websites will offer access via their Money Channel section to BeatThatQuote.com's money and insurance comparison services across loans, mortgages, credit cards, banking, insurance, investments, pensions and annuities.

James Curran, white label partnerships manager at BeatThatQuote.com, said: "Ultimately, BeatThatQuote.com was chosen from the whole market because of our flexible solution, data sharing and ability to monetise traffic more effectively.

"We have the best technology in the industry, the strongest management information and the most effective integration, and our solutions will be a seamless and highly effective extension of Newsquest's other services."

Roger Green, managing director of Newsquest Digital, said: "We're delighted to welcome BeatThatQuote.com into our new Money Channel which is the latest in a series of moves to make our trusted media brands relevant to the way people live their lives today - in print, online and on the move."