MEN Media brings online sales in-house

by Dan Leahul, Brand Republic 17-Nov-08, 12:20

LONDON - Guardian Media Group subsidiary MEN Media, publisher of the Manchester Evening News, is bringing its digital sales team in-house.

The move will allow agencies to deal directly with MEN Media when developing their online campaigns.

As part of the move, MEN Media is also training its sales team to offer agencies creative packages to its other regional titles, including thejobsmine.co.uk, thehomesmine.co.uk, and citylife.co.uk.

Danny Dale, provincial agency manager of MEN Media, said: "The digital sales structure is already well established at MEN Media under David Hendry and Andy Robins.

"The move to providing in-house sales support will enable the whole sales team to further develop its digital sales presentations and will mean that it will be able to be far more creative in the packages that it offers to clients and agencies alike."

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