Posh reveals seductive side in Armani underwear ads
by Nikki Sandison,
Brand Republic
15-Jan-09, 09:30
LONDON - Victoria Beckham's first sultry shots for Emporio Armani women's underwear have been released, echoing husband David's revealing ads for the designer.
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The black and white shots of Posh posing in only a bra and knickers will be used in a global ad campaign for Emporio Armani's spring/summer collection along with a TV ad filmed at the same time.
The images, shot in LA by fashion photographers Mert Alas and Marcus Piggott, will appear on billboards in New York, LA, London, Milan, Rome, Paris and Tokyo.
In one shot Posh poses on an unmade bed in a hotel room while another shows her reclining on the floor in heels and underwear.
Victoria was signed up by Emporio Armani last October in a deal said to be worth £12m over three years.
David Beckham's ads for Armani proved a hit last year, attracted screaming crowds in San Francisco when a 100ft high poster of the footballer in just a pair of Armani briefs was unveiled.
There were rumours that David had benefited from a touch of airbrushing or that the underwear had been padded because he looked a little larger than usual.
Victoria is rumoured to have run nine miles a day for six months to get her body in shape for the campaign.
In the past the 34-year-old mother of three has complained that she looks "really awful naked" with saggy skin on her stomach but there is no evidence of this in these flawless shots.
Comments
"The 34-year-old mother of three has complained that she looks "really awful naked" with saggy skin on her stomach but there is no evidence of this in these flawless shots." Black & white photography? Check. Photoshop? Check.
Why, why, why is this twit spice still getting exposure. .....Look, there's a stick insect on the bed, swat it!
That top pic looks really uncomfortable -- but she does look nice, photoshop or no.
I never used to see the attraction in 'Posh' \(sorry, but the humour of that is never lost on me), but these days she looks mighty fine.
Granted there's probably a fek load of photoshop, but why not, every other image in the sector is manipulated, so why shouldn't she get some too.
That said, for £12m she could've raised a smile!
"9 miles a day for 6months".
Riiiiiiiiiiiiiiiiiiiiiight.
A DIAZ - 15/01/2009
Seductive? She's just looking her normal miserable self. Nothing seductive about that at all.
Good thousand yard stare in the bottom photo - looks as if she's trying hard to read something - maybe directions for how to find a personality
She is unfortunately, a fashion icon to many.
The problem is that women in this country have no sense of personal style. On the continent, the french, italians etc. instinctively know what is suitable to their individual figures, and colour.
Here, fat chicks trying to be dainty in high heels shove fat asses into whatever "Posh" Spice is wearing - suitability be damned! They end up passed out on the pavement with their too short skirts pulled up to their saggy tits, their knickers showing. Now, instead of a sensible pair of Marks and Spencer underwear covering their cottage cheese asses, we will have our eyes burt out of our sockets thanks to Emporio Armani thongs.
I wish this pathetic excuse for a woman would leave us all alone, no one likes her or believes what she says. Should have got Cheryl Cole, and saved on the retouching.
Comments
Amod Munga - 15/01/2009
"The 34-year-old mother of three has complained that she looks "really awful naked" with saggy skin on her stomach but there is no evidence of this in these flawless shots." Black & white photography? Check. Photoshop? Check.
John Gallen - 15/01/2009
Why, why, why is this twit spice still getting exposure. .....Look, there's a stick insect on the bed, swat it!
Susan Billinge - 15/01/2009
That top pic looks really uncomfortable -- but she does look nice, photoshop or no.
gotnoteef - 15/01/2009
I never used to see the attraction in 'Posh' \(sorry, but the humour of that is never lost on me), but these days she looks mighty fine. Granted there's probably a fek load of photoshop, but why not, every other image in the sector is manipulated, so why shouldn't she get some too. That said, for £12m she could've raised a smile!
Lyndon Morant - 15/01/2009
"9 miles a day for 6months". Riiiiiiiiiiiiiiiiiiiiiight.
A DIAZ - 15/01/2009
Seductive? She's just looking her normal miserable self. Nothing seductive about that at all. Good thousand yard stare in the bottom photo - looks as if she's trying hard to read something - maybe directions for how to find a personality
Eddie Stalwart - 15/01/2009
She is unfortunately, a fashion icon to many.
Levitates - 15/01/2009
The problem is that women in this country have no sense of personal style. On the continent, the french, italians etc. instinctively know what is suitable to their individual figures, and colour. Here, fat chicks trying to be dainty in high heels shove fat asses into whatever "Posh" Spice is wearing - suitability be damned! They end up passed out on the pavement with their too short skirts pulled up to their saggy tits, their knickers showing. Now, instead of a sensible pair of Marks and Spencer underwear covering their cottage cheese asses, we will have our eyes burt out of our sockets thanks to Emporio Armani thongs.
Andrew Chapman - 19/01/2009
I wish this pathetic excuse for a woman would leave us all alone, no one likes her or believes what she says. Should have got Cheryl Cole, and saved on the retouching.