Celebrity Sell Out: Justin Timberlake breaks out the tequila slammers

by Nikki Sandison, Brand Republic 20-Mar-09, 09:10

LONDON - Not content with a clothing line, restaurants and his own music label SexyBack singer Justin Timberlake is launching his own brand of tequila (it makes him happy).

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The drink will be called 901, apparently because it is the telephone area code for JT's hometown Memphis -- and also, according to his spokesman, because "901 is that time of night when your evening is ending but your night is just beginning".

Other stories on Celebrity Sell Out this week include: