Additional Information
Content
US search management giant targets Europe
LONDON - Marin Software, a US-based search campaign management company, has opened a London office headed by former GroupM search operations director Ed Stevenson.
As European managing director of Marin, Stevenson will lead the London office and the expansion into Europe the company plans later this year.
He is currently recruiting "big name" figures from the search industry.
Since launching in the US in 2007 Marin has grown to handle in excess of $300m of annual search spend for more than 100 companies.
The company is focused on helping marketers and agencies make their search engine marketing more efficient.
Stevenson is also the former managing director of 24/7 Real Media. He said: "The growth of the search industry has charged ahead in the last few years, and too many search marketers and agencies have kept their heads above water by employing an army of junior staff to keep things ticking over.
"This is clearly not a long term solution and we're at the point where profitability and client satisfaction are taking a hit."
Its arrival was welcomed by Jim Brigden, the chief executive of the fastest-growing search marketing agency in the UK, I Spy Search, who praised "its ability to eliminate complexity and cut costs in search campaigns".
Additional Information
Latest jobs Jobs web feed
- Senior Account Manager fishtank 32k to 42k per year GBP, Maidenhead, Berkshire
- Graphic/Web Designer fishtank 17k to 27k per year GBP, United Kingdom
- ACCOUNT DIRECTOR/SENIOR ACCOUNT DIRECTOR - BTL/SP/Brand Experience - London - £45 - £55k plus bonus Judi Patton £45K-55K plus bonus, London/Greater London
- Digital Brand Manager Nike Europe Competitive + attractive relocation package for foreign hires, Amsterdam
- Head of Media, Marketing & Communications PGA Competitive, Sutton Coldfield, West Midlands
- senior planner > SPORTS BRANDS collectivo Up to £90,000 plus benefits, London
Most read
Most commented

BR Insight
Digital Integration: Connecting the Dots (Webcast) External website
Integrated digital marketing offers huge opportunities to engage, servic...
Internet Shopping: 6 Quick Wins to Revive Your Online Sales (Expert Reports) External website
With UK consumers spending an average of £1,083 a year online, int...
Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website
The pressure is on for marketers and mobile operators to embrace a strat...
Tablets: Redefining Consumer Experiences (Webcast) External website
As a nation, the UK is media and technology obsessed with over half of t...
Harness the Power of Your Customer's Digital Voice (Webcast) External website
All customers have the potential to become your brand advocates, driving...
Improving Marketing and Media Performance (Expert Reports) External website
A recent Brand Republic survey revealed that 78% of respondents felt und...









