Additional Information


Content

Digital Britain Summit: PM Brown pledges to support investment in content

LONDON - Prime Minister Gordon Brown has pledged to support the media industry's efforts to invest in high-quality content in the coming years and to protect it from piracy.

Gordon Brown: pledged to support media industry

Gordon Brown: pledged to support media industry

Share this article

Speaking at today's Digital Britain Summit in London, Brown said: "We need to support the creation and availability of high-quality content. We will support the legal framework that enables the private sector to create content."

The PM added that universal broadband access was one of the cornerstones of the Government's future plans, noting that in the same way a universally available post service was crucial in the last century, "so too in the future must we deliver reliable high- speed access... that will be a crucial first stepping stone".

The Summit is being held to inform Communications Minister Lord Carter's Digital Britain report, which, among other things, is formulating future policy for public service broadcasting and digital radio.

Brown went on to say that "only by embracing" digital Britain and taking a lead in the global digital economy "can we keep our place as a leading economy in the years to come".

The Prime Minister added that a key infrastructure for the economy's future is broadband internet, labelling it the "backbone in the future".

He said:  "Investing in digital is not an optional extra, but is essential to our future," adding that the Government will look to legally enforceable commitment to providing universal broadband access.

 

This article was first published on mediaweek.co.uk

blog comments powered by Disqus

Additional Information

Latest jobs Jobs web feed




 


 


BR Insight

Digital Integration: Connecting the Dots (Webcast) External website

Integrated digital marketing offers huge opportunities to engage, servic...

 

Mobile 2013: Top 5 Need-to-Knows to Fully Cash In (Expert Reports) External website

Mobile marketing is coming of age, and the pace of change is now exponen...

 

Internet Shopping: 6 Quick Wins to Revive Your Online Sales (Expert Reports) External website

With UK consumers spending an average of £1,083 a year online, int...

 

Conversational Mobile Marketing: Engage Customers and Empower Advocates (Expert Reports) External website

The pressure is on for marketers and mobile operators to embrace a strat...

 

Tablets: Redefining Consumer Experiences (Webcast) External website

As a nation, the UK is media and technology obsessed with over half of t...

 

Harness the Power of Your Customer's Digital Voice (Webcast) External website

All customers have the potential to become your brand advocates, driving...

 

Back to top ^