Paramount promotes Transformers 2 movie with MSN homepage
LONDON - Paramount Pictures has partnered with Microsoft Advertising to promote its summer film Transformers 2.
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Launching today, the campaign includes a Transformers 2 home page takeover on MSN.
This is the first entire homepage takeover by a brand on MSN.
Paramount has previously used Microsoft Advertising to promote films Monsters Vs Aliens and Watchmen.
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