US company sells ad space on the moon

by Colin Marrs, campaignlive.co.uk 21-Jul-09, 10:30

LONDON - Struggling to find an ad space big enough for your blockbuster campaign? How about the surface of the moon?

A link between the moon's cycle and deluded behaviour is – as yet – unproven by science.

But the US company Moon Publicity yesterday provided more evidence in favour of the connection by launching a bidding war for advertisers to imprint commercial messages onto the moon's surface.

The company says it has patented "shadow shaping" technology, which would see robots crawling the surface of the moon, scraping messages on to the lunar surface.

The messages would be visible from earth by creating shadows during certain lunar phases.

Moon Publicity claims that it is accepting bids from investors and companies for 44 lunar regions until 20 October, with minimum bids starting at a very reasonable $46,000.

But the company does concede there are one or two hurdles to overcome before 7 billion pairs of eyes are viewing its first ad.

Its website says: "In order to make images that can be seen from Earth with the naked eye, images would need to be millions of square kilometers in size."

It says that it would need a large fleet of robots to bring the idea to fruition – but admits that a working prototype has not even been built.

The company also concedes that some groups of people "may object to changing the appearance of the Moon for religious, environmental or sentimental reasons".

Undaunted media buyers who are keen to get involved can find out more about the project at www.moonpublicity.com.

Comments

Alan Malarkey - 21/07/2009

I heard the moon was made of green cheese and populated by mice. If so, how are these robots going to work on such a fragile surface?

Sarah Little - 21/07/2009

This has got to be a joke, surely? If you look at their website they claim that their work is very philanthropic and is intended to save the Earth, as it will develop space travel to the level where we can use it to leave Earth to escape Armageddon. It's not April 1st is it?

Nicola Lucas - 21/07/2009

Who owns the moon? seems a bit dangerous messign with it, will prob mess up the tides or something

Paul Wainwright - 21/07/2009

12 billion pairs of eyes? Is that referring to the 6 billion pairs of human eyes and the 6 billion pairs of Martian eyes? \(If they have two eyes that is...)

Mark - 21/07/2009

Leerdammer should be all over this.

David Baksh - 23/07/2009

Was describing these clowns as a 'conpany' a subbing error or a Freudian slit? Either way Colin Marrs should declare his obvious interest.

Mathew Jacob - 23/07/2009

What next? An ad agency on the spot with local knowledge?

Colin Marrs - 24/07/2009

No interest to declare David, but thanks for pointing out the subbing error - we have corrected that now. Your reference to a 'Freudian slit' made me chuckle, too. That has got to be the ultimate Freudian Slip!