Additional Information


Content

Corrie reveals details of Street Talk series

LONDON - Corrie fans no longer need to take a leaf out of nosy Norris's book to keep up with what's happening on the Street, as ITV has announced it will pilot a brand new online series based on the popular soap.

Corrie is putting more emphasis on web content

Corrie is putting more emphasis on web content

Share this article

Street Talk will be hosted by a famous fan and will feature interviews with cast members, on set news, gossips and story previews.

The series is part of a major overhaul of ITV's Coronation Street website, which it said will host over 100 minutes of new video content each month.

This includes episode summaries, sneak previews, and character profiles. Three video channels will host Cast Talk, with actors talking about current and upcoming storylines, Backstage with behind-the-scene footage, and Video Vault showcasing classic moments from the show's 48-year history.

Last week the broadcaster began an on-air promotion to drive traffic to its web offering, featuring character Norris Cole spying on street residents.

Later in the summer ITV will also release mobile downloads including ringtones, graphics and games.

In May ITV said it was committed to building a mobile presence for its major TV shows including Coronation Street and Britain's Got Talent.

This article was first published on marketingmagazine.co.uk

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Additional Information

Latest jobs Jobs web feed

FROM THE BLOGS

The Wall blogs

Six vital ad:tech themes for 2015 External website

by Neil Higgins, 24/10/2014

 

Are you singular or plural? External website

by Rachel Brushfield, 24/10/2014

 

Espresso yourself External website

by Greg Taylor, 23/10/2014

 

Back to top ^