Watch Unilever's latest Sure deodorant ad

by Amy Golding, marketingmagazine.co.uk 28-Oct-09, 13:10

LONDON - Unilever has rolled out its new global campaign for its Sure deodorant brand.

 

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The campaign will run in the UK, France, Germany and Benelux as well as Latin and North America.

The campaign, by Lowe London, shows a woman dressed in a black ball gown testing Sure to see if its leaves any white residue on the dress.

It carries the staplines ‘Dare to make a statement in black' and ‘Sure. It Won't Let You Down'.

The campaign will also include print and outdoor activity.

 

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