Twitter hits 50 million tweets per day and passes MySpace
LONDON - Twitter has passed the landmark figure of 50 million tweets being sent each day - more than 20 times the traffic the microblogging service was experiencing a year ago.
Twitter: proliferating tweets
The leap to 50 million tweets per day, or 600 tweets per second, which does not include spam, shows the huge growth the service has notched up in the space of three years.
In 2007 Twitter users were racking up just 5,000 tweets a day. By 2008 that figure had grown to 300,000 and to 2.5 million per day in 2009. Last year proved to be the microblogging service's breakthrough year growing to 35 million representing an annual growth rate of 1,400%.
The growth in tweets has put Twitter ahead of MySpace which is estimated to be hitting about 33 million status messages per day. In January 51.6 million unique users visited MySpace in the US, according to Nielsen, compared to 21.79 million unique users that visited Twitter. The data suggests that while Twitter has an overall lower number of users they are more communicative.
However, Twitter is still a long way behind social networking leaders YouTube and Facebook. YouTube is estimated to be serving as many as 1 billion videos per day.
The blog Read Write Web estimates that Facebook is serving up to 1.2 million photos per second and last year was delivering more than 1 billion chat messages per day.
With Facebook having recently hit more than 400 million users and still going strong those figures are likely to be far higher now for Facebook making it unlikely that Twitter will come close to matching it any time soon.
The growth Twitter has experienced puts paid to talk that the service was stalling. Last week
ComScore data showed that the number of unique visitors to Twitter jumped by around 9% between December and January to 21.79 million, which is an all time high.
The data came in the same week that other data showed Twitter was gaining ground among 24 year olds and younger, which was also helping to fuel its growth beyond its original older demographic.
As its traffic continues to move forward Twitter has in recent weeks been making a series of appointments as it looks to turn that traffic into profit. It has made a series of appointments focusing on monetization as analysts continue to wonder how it will generate significant revenues.
More on Brand Republic blogs
Latest jobs Jobs web feed
- Copywriter fishtank 25k to 40k per year GBP, Marlow, Buckinghamshire
- PR Account Director fishtank 40k to 55k per year GBP, Surrey
- Head of Marketing fishtank 45k to 60k per year GBP, United Kingdom
- Digital Search & Acquisitions Officer Topshop Up to £30,000 per annum + benefits, London
- planner > SHOPPER EVANGELIST > brilliant role for those SUITS looking to move across into PLANNING collectivo £30-40k + bens, London
- Marketing Executive Warner Bros £ Competitive + benefits, Holborn, London
Big Questions Live - Social Media, User Generated Content and the Power of Customer Insight (Webcast) External website
Brand Republic’s first ever online TV show, Big Questions Live wil...
The PR industry’s lack of success at the Cannes Lions festival 201...
Confused by hashtags? Tweetchats? Tweet walls? You’re not alone.Wi...
It’s fair to say we are truly in the age of content marketing, the...
As a nation, the UK is media and technology obsessed with over half of t...
All customers have the potential to become your brand advocates, driving...