MAKING MOBILE MARKETING WORK: Introduction
Mobile devices are the key media channels of the future. The mobile is a direct, personal, interactive and targeted com-munication channel that stays with the consumer everywhere he goes. Text messaging has added a further dimension to the attractiveness of mobile phones for the youth market. Texting is now a recognised cultural phenomenon.
Jobs
- MARKETING MANAGER : Luxury Travel Company, Dylan*
- , Central London
- INTERNAL COMMUNICATIONS MANAGER, Dylan*
- GOOD BENEFITS, Central London
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
