The cookie monster cometh

Brand Republic 27-Jun-03, 08:00

A new Privacy Directive from the EU is to come into force on 31 October 2003. Brand and legal guru Ardi Kolah warns marketers that they should prepare now for the 'cookie monster' or run the risk that come October they'll be in breach of English and EU laws.

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Ardi Kolah

Ardi Kolah

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