Tesco.com aims for young professionals with mailer

by Ben Bold,, Marketing 06-Nov-03, 07:00

LONDON - Tesco is encouraging young couples to use its home shopping service Tesco.com in a direct mail campaign, its first aimed at this particular group of consumers.

Tesco: attracting young couple to Tesco.com

Tesco: attracting young couple to Tesco.com

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