Sky wins exclusive live cricket rights in four-year deal

by Daniel Farey-Jones,, Brand Republic 15-Dec-04, 12:00

LONDON – Sky has won exclusive rights to live television cricket in a four-year deal worth as much as £220m in total, which will remove live coverage of the sport from terrestrial television from 2006 to 2009.

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Cricket: live rights go to Sky

Cricket: live rights go to Sky

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