Bacardi ad to be amended after ASA calls it irresponsible

by Jennifer Whitehead,, Brand Republic 19-Jan-05, 08:30

LONDON - An ad for Bacardi rum has been rapped by the advertising watchdog as being irresponsible for showing that a party was only a success because people were drinking expensive booze.

Bacardi: irresponsible for party antics

Bacardi: irresponsible for party antics

Related Items

News Items: Bacardi pulls Vinnie Jones television ad after conviction; New alcohol advertising rules propose more restrictions; IPA slams Ofcom's alcohol advertising clampdown plans; Ofcom unveils revised 'tough' alcohol advertising rules; McCann quits UK Bacardi as Ofcom changes booze rules

Jobs

MARKETING MANAGER : Luxury Travel Company, Dylan*: , Central London
INTERNAL COMMUNICATIONS MANAGER, Dylan*: GOOD BENEFITS, Central London
Digital Content Manager, Sage UK Limited: , North East England
Account Manager, Livewire PR: £27-33K, West London

Find over 3000 jobs

Directory

ADVERTISEMENT