'Podvertising' is born as Virgin Radio launches podcast for Pete & Geoff show

by Jennifer Whitehead, Brand Republic 10-Mar-05, 08:00

LONDON - Virgin Radio has become the first commercial radio station to create a 'podcast', making highlights from the Pete & Geoff breakfast show, along with advertising, available on portable music players such as Apple's iPod.

Email this article to a friend

* - indicates required field.






Jobs

Directory