BBC unveils new-look logo for interactive television service

by Julia Pearlman, Brand Republic 11-Mar-05, 08:00

LONDON - The BBC's interactive TV brand BBCi is unveiling its new-look logo, which features a little red dot in place of the chunky 'i', a move the corporation hopes will encourage more people to use the service.

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BBCi: new-look logo

BBCi: new-look logo

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