ITV lines up female talent for daytime as it injects £50m into programming

by Sam Matthews, Brand Republic 24-Mar-05, 11:00

LONDON – ITV has invested £50m into its daytime schedule and has lined up female stars including Carol Smillie, Katie Derham, Claire Sweeney and Gaby Roslin to pull in the viewers.

Smillie: hosting 'The People's Court'

Smillie: hosting 'The People's Court'

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