Boddingtons ad slammed as hypocritical after brewery closure

by Julia Pearlman, Brand Republic 15-Jun-05, 08:30

LONDON – A new Boddingtons television ad campaign, which features the Happy Mondays' 'Step On', has caused outrage in the city with accusations that the ad is hypocritical after Inbev shifted production of the beer to other parts of the UK.

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