Reckitt Benckiser sponsors ITV's Emmerdale in £10m deal

by Sam Matthews, Brand Republic 27-Jul-05, 11:00

LONDON – Reckitt Benckiser has signed a £10m deal with ITV to sponsor its six-night-a-week soap 'Emmerdale'.

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'Emmerdale': Reckitt Benckiser inks sponsorship deal

'Emmerdale': Reckitt Benckiser inks sponsorship deal

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