Storytelling: Escaping the price war
Traditional brands are under growing pressure from copycats competing fiercely on price. Companies that want to maintain brand status in the future must justify what makes them so special. It's the moment of reckoning: does your company have an original story to tell? Ask Christian Budtz and Klaus Fog.
Christian Budtz
Jobs
- Digital Content Manager, Sage UK Limited
- , North East England
- Account Manager, Livewire PR
- £27-33K, West London
- MARKETING MANAGER :: INTERNATIONAL PROPERTY COMPANY, Dylan*
- Up to £55k + fantastic bens, Central London
- STAFFING AGENCY :: INTEGRATED AGENCY, Dylan*
- ,
