JWT scoops global Tourism New Zealand account

by Julia Pearlman, Brand Republic 07-Oct-05, 15:55

LONDON – Tourist New Zealand has appointed JWT/Assignment to develop its '100% Pure New Zealand' campaign in a deal believed to be worth £13.5m, following a five-way pitch held over six weeks.

'100% Pure New Zealand': created by M&C Saatchi

'100% Pure New Zealand': created by M&C Saatchi

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