Marks & Spencer's sales increase fuelled by Twiggy ad campaign

by Julia Pearlman, Brand Republic 11-Oct-05, 13:40

LONDON – Marks & Spencer's fortunes appear to be on the up at last, thanks to an advertising campaign featuring 60s supermodel Twiggy, which the company said had clothes 'flying out of the store'.

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M&S: ad campaign has driven sales

M&S: ad campaign has driven sales

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