Pot Noodle to plan DM campaigns around data from 'horn' promotion

by Ben Bold, Brand Republic 25-Oct-05, 07:00

LONDON - Flytxt and Experian have completed a customer profiling exercise for Pot Noodle using data gleaned from its win a 'horn' text messaging promotion.

Pot Noodle: collected data from horn promotion

Pot Noodle: collected data from horn promotion

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