Channel 4 to abandon FilmFour pay-TV model

by Jeremy Lee, Marketing 06-Dec-05, 11:00

LONDON - Channel 4 plans to scrap the subscription fee for movie channel FilmFour and make the service free-to-air, carrying more advertising than in its current format.

FilmFour: scrapping pay-TV model

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Channel 4 to abandon FilmFour pay-TV model

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