Rainey Kelly Campbell Roalfe/Y&R scoops $160m global Bacardi account

by Julia Pearlman, Brand Republic 19-Dec-05, 08:45

LONDON – WPP Group's Rainey Kelly Campbell Roalfe/Y&R has landed the $160m (£90m) global creative Bacardi Martini account following a five-way pitch that lasted nearly six months.

Bacardi: new global ad agency

Bacardi: new global ad agency

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